Back Links in Search Engines with Blogs
Backlinks are one of the most potent ways of building traffic and
increasing the authority of your website. However, there’s a general notion that blogging is not a very intuitive
way of link building.
You only need to approach this strategy with an open mind to build viable links with blog commenting. You can
build lasting relationships and increase authority in your niche, and therefore get organic links and new
Blog commenting isn’t about using keywords, do-follow, don’t-follow, or any other things you usually read about
linking. It’s not about articles with lots of backlinks or great PageRank. It is about information and shared ideas
and interests, two great recipes for attracting interest and therefore huge following.
Finding the Right Blogs
You’ll be looking for places in your industry or niche when you’re looking for places to comment. Don’t just go
for any blog, select ones that receive a considerable amount of traffic and are highly engaged. This doesn’t mean
that they have to be the top blogs but what you want is a blog that has a significant amount of activity in terms
PostRank is a good place to start your search. Search for your topic of interest and you will get a list of some
of the leading blogs on that topic based on ‘social trends’, such as comments received on those blogs and the
number of shares.
If you’re in the internet marketing industry, you might want to take a look at Sphinn. Its homepage receives
posts from blogs with generally great content and therefore there’s a good bit of engagement going on there.
Once you’ve discovered a few great blogs to start with, then go ahead and branch out by following commenter’s’
links back to their blogs. By doing this, you’ll be growing your base of websites to comment on.
Also, on websites that have many authors, be sure the check out the author’s bio to find out if they have their
own blog that you can join. If you find that their communities fit in your industry, join them too.
Organize your blogs
You’d do better to keep track of your blogs by subscribing to RSS feeds, for instance via Google Reader. If you
have a range of different interests, store them in separate folders. This will enable you see which posts have the
most recent updates and you could then easily plan the next move.
Remember, while commenting on blogs, only do so if you really have something important to say. This is a crucial
factor. Sort of like what you were probably told while growing up: ‘If you don’t have anything nice to say, don’t
say anything at all’. Don’t comment on blogs if you don’t have anything useful to write.
Another thing to keep in mind is that you have to be a regular so that people in your communities get used to
So far, a lot of commenting so you must be wondering how exactly you benefit. As you build great relationship
with bloggers, they will begin to casually link back to you, share your comments and engage on your website as
This is more quality back-linking than paid-in post links on sites that are irrelevant. It all works out
positively for your search engine optimization prospects
too. You need to have great content though on your site. That’s when you’ll realize great organic traffic from
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