Correct Ways to Link Build
You hear people say all the time that link building is hard, and the truth is, it really is. It’s outright
tedious, frustrating, time consuming, and requires knowledge of how search engine ranking works.
To make matters worse, link building can be costly, regardless of whether you’re doing it in-house or
There is also a great deal of information on link building and most of the tips are good ideas. Fact is some
techniques are very uncertain.
For instance, infographics are good but it’s not an assured thing you’ll get backlinks from it, so this makes it
hard to go into. This is not ideal particularly for small businesses as they have to minimize the risk of wasting a
great deal of man hours.
Let’s look at a few correct ways to build links free of
It’s a pretty obvious method but many people who use directory listings are doing it the wrong way. Most times
they use an automated tool or use any directory they come across. You must not only target good directories, they
have to be relevant too. Do some research for directories specific to your target keywords and the good thing is
that most are free.
Surprisingly, this is one of the most overlooked methods. Many people have Google alerts already set up for
monitoring their website and brand name. you should use it to your advantage. When you see someone writing about
your website, request them to create a link from a word or two. You’ll be surprised at the positive response rate
These are many: URL Shorteners, Character Counters, Calculators, and many more. All these tools can be utilized.
Try to find out what tools would be useful for the sites you’re targeting. There are thousands of tool and widget
directories where you can put your tool.
You can also identify people that would find the tool useful and send them a promotional offer for the tool
through email. Although the tool is already free, they may think it’s a great deal and will be more willing to put
For websites that would normally not consider this offer, this is a good way to get links. For instance,
websites that already have a steady revenue stream may think that by placing a link, they will be encouraging
customers to click away from their site.
This is another great method which has received a lot of publicity recently. But nevertheless, it’s still an
effective method. Write free content for bloggers. They will accept because it saves them a lot of time, and they
won’t really mind if you squeeze in a link.
The good thing is that there are bloggers out there already looking for guest posts while others are open to the
idea if you request them.
This is generally the same principal as for the web tool, but instead you’ll be converting the tool into a
WordPress plugin. There are tons of WordPress sites out there and most importantly, it doesn’t take a lot of
technical knowledge to create a working WordPress site.
So all you’ll have to do is turn the widget into a WordPress plugin and post to the WordPress plugins
These few link building methods are simple and most of all free. There are several other ways to correctly link
build that you can look out for but start with these.
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